A day after Spotify – the world’s biggest music streaming company – filed to take the company public, the head of the service’s RapCaviar playlist has left. Tuma Basa was at the helm of the playlists curation and helped make it a top-5 playlist worldwide, with just under 9 million followers.
RapCavier was so successful, in fact, that the playlist brand expanded into live events with Live Nation. But the Global Programming Head, Hip-Hop is no longer with Spotify.
In a statement, Spotify said “Tuma has been an incredible asset to the RapCaviar team, and we thank him for his contributions. The RapCaviar team, which is rapidly expanding with boots on the ground globally, is committed to building the brand and giving its users the best hip hop experience on the platform. Tuma has been an incredible asset to the RapCaviar team, and we thank him for his contributions.”
According to Music Business Worldwide:
Basa is the latest senior Spotify exec to leave the company following the recent departures of of Kevin Brown (Head of UK/International Artist & Label Services), Stefan Blom (Chief Content Officer), Rob Harvey (Head Of US Label Relations) and Tom Calderone (Head Of Video) and Pat Shah (Head of Original Content Licensing).
Prior to joining Spotify in 2015, Basa was with both BET and MTV.